Emailnery is beautiful email stationery that works in Apple Mail on Apple computers.Emailnery makes personal and professional email communications better looking, distinctive, and memorable. I designed the Emailnery.com website to communicate key product benefits, enable visitors to browse and purchase products, customize their products, learn how to install and use the products, submit testimonials, and […]
For the American Cancer Society I designed compelling booklets that communicated program benefits using clear minimal language and engaging graphics. The booklets were designed to easily fit into pockets and purses to improve retention when distributed. Goals. The collateral was created with the following objectives: Improve Retention Communicate Effectively To Broad Audiences Promote Registration Results: […]
Automobile Protection Corporation (APCO) asked me to redesign the Easycare.com website. Goals. The new site was created with the following objectives: Make content more accessible. Direct visitors to relevant links and resources. Improve the visitor user experience. Promote visitor registration. Enable APCO staff to manage site content. Results: 10x Website Traffic Increase 34% Reduction In […]
Had supper at The Pinewood @pinewoodtr last night, in downtown Decatur, and had one of the best meals ever in a relaxing casual contemporary atmosphere. The dining experience is aptly characterized by the slang expression “BombSauce.” Occasionally you go out for a late-night supper – 10PM qualifies as late-night in Atlanta, versus 11:55PM in New York […]
The email Subject Line is a key email marketing success factor. Checkout an overview of the 2013 Adestra Subject Line Analysis Report for insight into the most effective B2B and B2C subject line keywords. Research results in the report are organized under these email marketing segments: Overall B2B Publishing B2C Publishing B2B Events B2C Events Retail & […]
Occasionally a film comes along that is smart, well acted, entertaining, and leaves you feeling really glad you saw it. This is one of those. Enjoy!