• Emailnery Classic - Apple Mail Selector

    Emailnery.com

    Emailnery is beautiful email stationery that works in Apple Mail on Apple computers.Emailnery makes personal and professional email communications better looking, distinctive, and memorable. I designed the Emailnery.com website to communicate key product benefits, enable visitors to browse and purchase products, customize their products, learn how to install and use the products, submit testimonials, and [...]

  • ACS Fight Booklet Cover

    ACS Fight Campaign

    For the American Cancer Society I designed compelling booklets that communicated program benefits using clear minimal language and engaging graphics. The booklets were designed to easily fit into pockets and purses to improve retention when distributed. Goals. The collateral was created with the following objectives: Improve Retention Communicate Effectively To Broad Audiences Promote Registration Results: [...]

  • Easycare Home Page

    EasyCare.com Redesign

    Automobile Protection Corporation (APCO) asked me to redesign the Easycare.com website. Goals. The new site was created with the following objectives: Make content more accessible. Direct visitors to relevant links and resources. Improve the visitor user experience. Promote visitor registration. Enable APCO staff to manage site content. Results: 10x Website Traffic Increase 34% Reduction In [...]

About Me

Edward Phelps is a marketer, designer, visionary, and author whose work encompasses strategy, design and technology. His accomplishments include the design of brand identity systems, websites, mobile apps, email marketing campaigns, publications, packaging, environments, exhibitions, and interactive installations, with many of his projects spanning across multiple channels and media formats. Ed consults to address each clients unique marketing requirements with solutions that deliver measurable results, are wholly owned, and are self-managed with existing resources. Branding | Strategy | Design | Event Production & Marketing | Websites | Email Marketing | Marketing Automation | Social Media | Analytics | Silverpop Engage Certified

Blogs

Different Strokes: iPad Delayed Gratification

Could you wait a month to open a new iPad? I couldn’t. But I have met two persons (their names are withheld for their protection – just kidding (for those who didn’t know)) during post holiday chatter who comfortably revealed they had received the illustrious gift, and had waited 2 weeks and more than a [...]

Entrepreneur Defined

Here is a terrific piece that accurately defines the entrepreneur. Enjoy!

Emailnery: A Dream Realized

I wanted to start this new year on a progressive and positive note. So, at the end of last year I set out to complete a dream project I had considered doing for some time. It was one of those ideas we all have. But I have come to know that those ideas we get, [...]