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	<title>Ed Phelps Blog &#187; LinkedIn</title>
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		<title>Promoting A Conference</title>
		<link>http://edphelps.com/blogs/promoting-a-conference/10</link>
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		<pubDate>Sun, 22 Feb 2009 12:47:41 +0000</pubDate>
		<dc:creator>Edward Phelps</dc:creator>
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		<description><![CDATA[I am designing a microsite and emarketing campaign for the American Cancer Society&#8217;s 2009 disparities conference titled HEALTH EQUITY: Through The Cancer Lens. I have put forth ideas for pre and post event surveys and blogs to extend the conference experience; enable attendees to track progress on their initiatives; and collect perceptions on conference pros, [...]]]></description>
			<content:encoded><![CDATA[<p>I am designing a microsite and emarketing campaign for the American Cancer Society&#8217;s 2009 disparities conference titled HEALTH EQUITY: Through The Cancer Lens.<span id="more-10"></span></p>
<p>I have put forth ideas for pre and post event surveys and blogs to extend the conference experience; enable attendees to track progress on their initiatives; and collect perceptions on conference pros, cons and benefits.</p>
<p>It is exciting to witness the clients realization of the power of the web to engage audiences while providing new metrics for measuring effectiveness and monitoring trends.</p>
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